Increase the productivity of your MDM/PIM system! parsionate‘s Application Management Services are your competent partner for your daily business. Prompt support, reliable maintenance and customized system optimization – our experts ensure optimal operation of your software.
What is needed to run Informatica MDM Product 360?
Based on their long-term experience our experts created the Application Management Landscape for Informatica MDM Product 360. It gives you an overview of all relevant tasks to be performed in order to successfully run Informatica MDM Product 360. Continue reading →
Next-Level PIM – master data as keystone of the digital transformation
The Informatica #CustomerReady Summit 2016 took place on 8th April in the Informatica Customer Center in Stuttgart. Also parsionate was present as a sponsor hosting several presentations. In the evening before the event, visitors were invited to take the opportunity to network at an informal come together in a relaxed atmosphere and spend the evening at parsionate with an exciting table soccer championship.
The focus of the event was digital transformation and the effect on the competitiveness of companies – especially the dealing with product information in this regards.
Assisting clients in the software selection process and in the design phase as well as long-standing expertise in technical implementation – this portfolio is one of parsionate’s key assets. Recently , the first parsionate add-ons for Informatica PIM have been officially released on the Informatica Marketplace. All Informatica PIM clients will now be able to benefit from their advantages in projects: these add-ons save valuable time and help reducing risks in projects.
For example, the Delta Assortment Assembler for PIM minimizes time needed for a data export. Data can be supplied more often to connected systems, such as, for example, online shops, thus drastically reducing the time-to-market.
All parsionate’s add-ons can easily be customized to suit specific customer needs and are therefore quickly integrated and ready to use. Continue reading →
Do you still remember? The ski holiday is due and you are totally up to buy a new pair of ski, to really enjoy the snow! You are visiting the sport equipment supplier of your confidence and having a look on the different models of ski. Slowly an insecurity develops within yourself: rather an all-mountain or a carver, freestyle or high-performance ski? But fortunately, a friendly salesman appears: “How can I help you?” A typical consultation follows: you are you skiing on prevalent pistes or also in deep snow? Do you make full use of the piste, with big bounds or would you like to ski a little faster down the mountain? The salesman recommends a model and explains the advantages. After a critical look on the price, he suggest one or two more inexpensive alternatives. You choose the attractive design and head off to the cash desk with anticipation.
Source: Showrooming and the rise of the mobile-assisted shopper, Matthew Quint, David Rogers, Center of Global Brand Leadership, Columbia Business School
Unfortunately this history more and more belongs to the category „one upon a time“ for many retailers. Normally the customers will not enter the sport shop clueless anymore, they first seek information about the desired products on the internet – If they still make it to the stationary shops at all and do not buy online. Latest after the consultation of the salesman, they start to compare prices of the desired models in the internet – and it will not be a happy end for the salesman if they find a cheaper selling price there.
parsionate GmbH, the omnichannel consulting team of the RS Media Group AG, emphasizes its engagement in the community of SAP partners with the accession to IA4SP.
“We are glad about the engagement of parsionate in the IA4SP”, said Axel Mattern, president of the organization. “Especially the e-commerce and product information management specialists from the hybris partner network add new business aspects to our community.”
RS Media Group consists of around 130 highly motivated PIM, e-commerce and print experts – one of Europe‘s leading omnichannel teams.
We have asked our employees to share their predictions for 2015. The result is the following collection of topics related to PIM, e-commerce and print. It was also a nice opportunity to get to know our colleagues a little better.
With this in mind: Enjoy our omnichannel trends for 2015 and see you next year!
Our hybris Team currently consists of five “Business Analysts” and three “Core Developers”. Parsionate’s experienced and now also certified PIM consultants support the European hybris partner network with their longstanding expertise and suitable procedure models for PIM, MDM and MAM.
It’s no secret that, quite often, the first step to change internal processes is to seek technical solutions. That’s not necessarily wrong, since standard software packages often provide, in mature market segments, valuable information about how to model processes based upon market-proven implementations.
Product data processes (PDP), ranging from master data management (from product design and supplier onboarding), to category and product management and to target group specific customer approaches through different channels, are usually highly complex and isolated processes within individual departments of process organizations. Standardization of process and workflow models and of product data management across all departments is a major issue for many companies. Active change management, involvement of all concerned departments and individual and benefit-oriented communication are the key to this challenge. A successful project organization takes this issue into account right from the start by allocating adequate human and financial resources. Continue reading →