Guido Richter starts as a new top executive in the management team of the RS Media Group AG. As managing director, he is responsible for the operative business of the Business Unit Marketing Services, which bundles all creative- and publishing services since the beginning of this calendar year.
Besides the classical business of catalogue production, the portfolio of the Marketing Services comprise professional image services and art direction for online and offline channels. The employees in Hamburg and Düsseldorf are supported by the colleagues of the offshore team of RS on the location in Phuket / Thailand.
The 45 years old, who as an independent consultant recently supported different international companies in the omnichannel development, has more than 20 years of professional experience in the Metro Group. For the concern he took the responsibility for the marketing activities of Cash&Carry and Schaper until he left in 2012. In this role he and his team conceived the advertising media of all 120 German subsidiaries and realized the advertising campaigns and CRM projects.
“We are very glad that we were able to onboard an experienced and famous specialist for our company in the person of Guido Richter. The omnichannel projects of our customers live from our unique combination of IT and marketing services”, so Antonius Huerkamp, CEO of the RS Media Group AG. “Guido Richter supports our management team with his long lasting experience of traditional marketing along with e-commerce and creation.”