Parsionate becomes hybris partner

parsionate GmbH becomes consulting and implementation partner of hybris in Europe as part of the “hybris partner program”. Thus parsionate extends its portfolio with hybris-solutions for Omnichannel Commerce and Product Content Management.


As a specialist for Product Information Logistics, the parsionate team will especially focus on the integration of hybris-solutions in the customer’s company infrastructure. “By the takeover of hybris through SAP in the past year it is a very interesting market for our consultants”, said Thomas Sperrfechter, COO of the RS Media Group AG. “Especially the large hybris customers need much more than an attractive, working webshop. They consider the hybris-solution as an essential module of their business strategy. We serve these demanding customers with our consulting team. We’ve extended our longstanding expertise and our procedure models for PIM, MDM and MAM on the hybris-commerce-platform.”

“We are delighted to welcome the colleagues of parsionate as an experienced team of specialists in our partner network”, said Michael Hubrich, Sales Director DACH of hybris. “Especially our enterprise-customers demand a comprehensive expertise and excellence for the implementation of their omnichannel strategies.”