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The Business Value Behind Top 3 Master Data Management Trends
with Henrik Liliendahl & Michael Weiß
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A modern and effective Master Data Management strategy has become essential for the success of organizations, from mid-market companies to large enterprises. However, digital transformation is constantly enabling new approaches and technical capabilities in the area of MDM. Leaders who want to future-proof their strategies and stay ahead of the competition face the challenge of constantly evaluating new concepts.  

In our webinar we want to offer orientation and take a closer look at 3 trends in Master Data Management that leading analysts like Gartner and Forrester have identified and that Data & Analytics Leaders should be aware of.

We have therefore invited data expert Henrik Liliendahl to discuss these trends and to determine the impact they have on businesses. Michael Weiß, Head of Consulting at parsionate, shares concrete use cases from real companies that show how much value these trends can actually offer a company.

On Demand
50 Minutes
For free

The MDM trends Henrik and Michael discuss include:
  • Interenterprise MDM, which is about how organizations can collaborate by sharing master data with business partners in order to optimize own master data and create new data driven revenue models together with business partners.
  • Extended MDM, which is about taking other data domains than the traditional customer, supplier, and product domains under the MDM umbrella and thus creating a governed data hub.
  • Augmented MDM, which is a compilation of utilizing several trending technologies as Machine Learning (ML), Artificial Intelligence (AI), and graph approaches as knowledge graph with the aim of automating MDM related processes.

Watch Now

Our Speakers

Henrik Liliendahl

Henrik Liliendahl is a seasoned data management consultant with a long track record from both the vendor and user side within data quality management, multidomain master data management and data governance. Henrik is also very active in the data management community on social media including running a popular blog as well as a service for comparing solutions for data management.

Michael Weiß

Michael Weiß is one of Europe's leading experts in Data Management and Digitisation programs. As an experienced consultant, Michael develops goal-oriented data strategies and suitable programs with our customers for implementation. He is especially passionate about the organisational view of data and the quality management of data and processes.

Michael has been Principal Business Consultant and, as member of parsionate's Board of Management, is responsible for the Strategy Consulting unit at parsionate since the company's founding in 2013.

Cherry Cheng

Cherry Cheng is an experienced data management consultant, a strong believer of continuous improvement and always eager to help clients unlock the potential of their data with quality in mind. She is the moderator of the webinar. 

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