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Expert meeting on customer experience with customers and partners

06 October 2020
Ida Lorenz
What does the result look like when we meet a small group of customers and partners in the Austrian mountains to talk about customer experience? In mid-summer 2020 – in the middle of the Corona crisis, that limited personal contacts for all of us – we dared the experiment: six specialists and a camera team, 24 hours, on a small mountain hut in the Karwendel Mountains.

For many companies, customer experience is directly linked to digital transformation. Therefore, successful companies put the customer at the center of their activities and focus on the customer in terms of organization and processes. An enhanced customer experience has been proven to deliver numerous benefits: improvements in customer retention, higher conversion rates, lower marketing costs and the likelihood of receiving positive customer reviews and recommendations.
So much for theory. But what are the challenges of digitization and customer experience behind the scenes? We met with a manufacturer, a retailer and software partners to investigate this question. Because for us, customer experience is a top issue. We accompany our customers on their way to more customer orientation. That's why this video project in summer 2020 was a matter of the heart for us.

Our thanks go to the following people, without whom our experiment, our "Customer and Partner Experience", would not have succeeded:

dynafit logoBenedikt Böhm
CEO Dynafit

sport conrad logoJens Kreklau
Head of e-Commerce Sport Conrad

informatica logoOliver Schröder
VP Sales DACH Informatica

contentserv logoAndreas Gerst
CTO Contentserv

Anja Lange and the Cinecore team

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